Valori Plastici

    Valori Plastici. Art review.
    Rome, 1918-1922 (29 cm, approx. 20 pp. per issue; illustrated publisher's paperback).

    Interesting, ancient and rare art magazine from the early twentieth century; a well-known periodical publication directed by M. Broglio, a magazine that welcomed writings and illustrations of works of art by writers, critics and artists of various artistic currents, Cubism, Futurism,..., both Italian and foreign, including Carrà, Savinio, Folgore, de Chirico, Melli, Cocteau, Jacob, Breton, Aragon, Soupault, Picasso, Blanchard, Braque, Severini, Gris, Lipchitz, Cendras, Apollinaire, Fattori, Kandinski, Martini,...;
    the duration of the publications was quite limited, and of this magazine we have almost all of what was published, starting from the first issue, and in particular:
    Year 1 (1918-19): complete year in 5 issues;
    Year 2 (1920): 4 issues (out of 5, the double issue 5/6 is missing);
    Year 3 (1921): 2 issues (2nd and 5th).
    Edition in good general condition, with some traces of use and many notes or underlining by the old owner, a well-known Apulian artist from the early 1900s, a painter and sculptor from the Bari area, who used to highlight the published writings of his main interest, noting the references to the authors on the cover; original paperback covers, some, the last ones, also illustrated; the illustrative apparatus is ample and interesting, with many figures, also full-page or in plates outside the text.

    (from the web) VALORI PLASTICI
    On November 15, 1918, the same day that General Armando Diaz was triumphantly welcomed into the capital, the first issue of the monthly magazine "Valori Plastici" went on sale, which would continue until 1922 (for a certain period also in French).
    The cornerstone of the magazine and its related activities (exhibitions in Italy and Germany, art editions) was Mario Broglio, who immediately established himself as a cultural organizer of European scope, capable of involving the most interesting figures of the moment, from the Metaphysicals (Giorgio de Chirico, Alberto Savinio, Carlo Carrà) to the French Cubists (Pablo Picasso, Georges Braque, Jean Cocteau), from the Dadaists (Tristan Tzara, Francis Picabia) to the Germans of the New Objectivity (George Grosz, Oskar Kokoschka). The magazine aimed to "fully re-establish the values of painting and sculpture", against the degenerations of the avant-garde, in particular Futurism. It was a return to order, which translated into a recovery of the Italian pictorial tradition, from Giotto to Masaccio, from Piero della Francesca to Paolo Uccello. The magazine ceased publication in 1922, but its influence would extend throughout the following decade, helping to shape the taste of an entire generation of artists.

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